DESIGN + ART DIRECTION
Streaming Illumination.
When Netflix asked to develop a brand campaign, my goal was clear: to create an eye-catching and memorable campaign that would captivate audiences and drive subscriptions. The design principle centered around bold colors, high-contrast imagery, and dynamic lighting to ensure visibility and impact. I chose a color palette that aligned with Netflix’s brand guidelines but added a fresh twist to make the campaign stand out.
A Great Big World.
The best content in the world, captured in this visual campaign are
breaths of illumination representational of Netflix’s diverse and engaging offerings.
Design Creations.
Stream of Consciousness
Campaign Design Frames
Having A Vision
Campaign Design Frames
Connect 'N'
The Content.
The campaign rollout was strategically timed to coincide with major Netflix releases. The feedback was overwhelmingly positive, with a significant increase in subscriptions and social media buzz. The client was thrilled with the results, praising the campaign’s creativity and effectiveness.
Move 'N'
Motion.
Subversive content that you can be a part of any time you need a relaxing moment or an escape to a destination outside reality.
Process 'N' Style
Check out BTS comparison of the original image plate and processed image.
A treatment that highlights the platform’s ability to connect us in a visually captivating way.
